The image of the beer-loving Bavarian is characterized by strong images both in Germany and abroad.
But how would you describe the Emslander(s)?
Markus: I would rather choose the image of the “North German”.
I think that many people here in northern Germany are a bit more direct and say what they want or don’t want.
Many of us have a desire for variety and new flavors in beer.
But maybe sometimes we don’t want it to be too complicated and break our beer taste down again to “in the end, the beer has to make you want a second one”
A finely crafted pilsner will always be better than a badly hopped IPA.
The beer style is not so decisive – the guest decides according to his taste anyway.
What’s more important is the high quality of the beer, so that you want to order a second one.
How were you able to develop the LBK (Lingen Bier Kultur) into the leading craft beer event in Germany?
Markus: II don’t necessarily see our festival as one of the leading craft beer events in Germany.
I think that we have chosen a slightly different approach than some other beer festivals.
We don’t just look at the guests, but first and foremost at the brewers who visit us.
We want to offer a great platform and try to do as much as possible for the exhibitors and make it easier for them.
For example, the stands are fully equipped, including electricity, water and all the logistics.
As a result, our exhibitors really enjoy being in Lingen and feel at home, and the festival guests notice this in turn.
At the same time, we love being hosts, be it for our exhibitors or our guests.
Thanks to our partners, we have managed to maintain a very reasonable “admission price” and would like to enable as many guests as possible to take part in Lingen’s beer culture.
Let’s take a look into the future: How will LBK be celebrated in 2034 and what beer styles will be featured?Markus: First of all, we hope that we will still be able to host this wonderful beer festival.
I believe that the quality of the beers will be the decisive factor.
The trend towards drinking one beer less and drinking more aromatic craft beers instead seems to be gaining ground.
Non-alcoholic beers are also becoming increasingly important.
Personally, I always like aromatic session beers, i.e. beers with less alcohol in the glass.